Posts Tagged "digital marketing"

How to Create an Effective Product Marketing Content Strategy

Brands want to invest in product marketing with 46.6% of companies parking a budget of $250,000 per year for the same. Despite…

Google Ads shopping ads bug results in huge CPC increased; issue now resolved

Google has confirmed a bug with its Google Shopping Ads product where the cost per click (CPC) prices spiked from 50% to…

Amazon sellers battle the giant’s algorithm-based policy- and decision-making

“Their algorithms are garbage,” said Lesley Hensell Demand, partner in Riverbend Consulting, a firm that helps Amazon sellers overcome a host of…

Google rolls out product feed support to more video campaign types

Google is rolling out product feed support for awareness and consideration Video campaign subtypes, the company announced Friday. The update, which rolls…

10+ Ways Small Businesses Can Improve Customer Retention

For any small business, customers are its most valued asset. Sure, growing your audience base matters but what’s more important is retaining…

What is the Best Time to Post on Facebook?

Facebook’s organic reach is a never-ending debate among marketers. And if you are someone who scowls at Facebook engagement metrics, then this…

Facebook says short posts have the most views while hate speech drops on platform

On Tuesday, Facebook published its Q3 2021 transparency reports, including reports on its most widely viewed content and community standards enforcement. The…

New features out for Google Ads Editor version 1.8

The latest edition of Google Ads Editor has been announced and includes many new features and views: What’s new? Overview page: A…

Google is testing the IndexNow protocol for sustainability

A Google spokesperson has confirmed that the search company will be testing the new IndexNow protocol first introduced by Microsoft Bing and…

How to Calculate Your Social Media Marketing ROI

Every business wants a great ROI on their social media marketing. As a result, all companies make continuous efforts to increase their…

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