Why Video Advertising Will Dominate Marketing In 2018
Video ads are hot right now. When your potential audience are scrolling through Facebook & Instagram, the motion & excitement of a video grabs their attention like nothing else. Text & static ads don’t stand a chance. We already see fantastic conversions using video advertising & it is usually cheaper than text advertising. So, what’s the catch?There is none. Not using video advertising campaigns in 2018 is a major misstep for your business.
We produce original video content and know exactly how to create your targeted ad campaigns on Facebook, YouTube, LinkedIn, Twitter & Instagram.
Some Relevant Stats
Approximately 75% of people online right now are watching a video! And you’re still wasting time with text advertising? It’s all about video.
4x as many people prefer watching videos about a product before buying.
25% of people lose interest in a product or company if they don’t have videos.
75% of local businesses who use video see a positive impact on their business.
YouTube has over a billion users, almost one-third of total internet users.
45% of people watch more than an hour of Facebook or YouTube videos a week.
More than 500 million hours of videosare watched on YouTube each day.
More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years.
87% of online marketersuse video content.
Over 51% of marketers worldwide name video as the content with the Best ROI.
Using ‘Video’ in an email subject line boosts open rates by 19% and click-thrus by 65%. Well, hello. And here you are. It’s working.
Welcome to the new age of communication.
Videos convey so much more than static branding & they connect on a much more personal & emotional level with your clients. A text ad looks like a desperate sales pitch… a video communicates, educates & entertains. There is just no comparison. Video ads are killing it in 2018 and will be well into the future.
59% of executives agree that if both text & video are available on the same topic, they are more likely to choose the video.
Go Big offers Complete Video Production Services, including, but not limited to:
100% Custom Video Production, from Filming to Casting to Script to Editing.
Animated “Explainer” Videos
Stock Footage Video Creation With Custom Voice Overs
The options are limitless. We work with both world-class and economy directors & filmmakers, depending on your desired budget.
After we create your video, we will market your business across YouTube (in-stream or display ads) and all social media channels. In-stream means your video will actually appear pre-roll for related videos (which we set up in the ad campaign targeting).
We are experts at both video production and, more importantly, campaign targeting giving your business the biggest bang for the buck. We will help you reach the maximum number of people possible with the highest rate of conversions!
Video Advertising Works.
Take a look at some of the recent video ads we’ve produced & contact us today to get started on your new campaign!